Welcome Carrie Perkins: The Coach Who Gets What It's Really Like
If you've been part of the SOLO community for any amount of time, you know we're all about real talk, real support, and real strategies that actually work in your business, not just in theory.
That's why I'm beyond excited to introduce Carrie Perkins as our new weekly coach. And when I say she's the perfect fit for this community, I mean it in every possible way.
She's Been in Your Chair (Literally)
Carrie isn't someone who studied the beauty industry from the outside. She lived it. For years, she was a practicing esthetician and multi-location salon and spa owner. She knows what it's like to be booked solid and exhausted. She understands the delicate dance between delivering exceptional client experiences and keeping the lights on. She's felt the weight of being responsible for not just your own livelihood, but your team's too.
In other words: she gets it.
25 Years of Turning Experience Into Expertise
Over the past two and a half decades, Carrie has dedicated herself to helping beauty professionals not just survive, but thrive. She spent years as the Director of Student Experience and Training at Inspire Aveda, where she elevated education and developed leaders throughout the organization. Before that, she was Director of Coaching at Qnity, working directly with salon and spa owners across the country to strengthen their leadership, boost team engagement, and drive sustainable growth.
But here's what sets Carrie apart: she never forgot what it was like to be the one figuring it all out. Every strategy she teaches, every piece of advice she gives, is grounded in real-world experience. The kind that comes from actually doing the work, making the mistakes, and finding what works.
A Coach Who Walks the Walk
Carrie isn't just teaching entrepreneurship, she's living it. As an active solopreneur herself, she understands the unique challenges of running a business on your own terms. The freedom is incredible, but so is the responsibility. The flexibility is amazing, but so is the never-ending to-do list.
And as a National Board Certified Health and Wellness Coach, Carrie brings something extra to the table: a holistic understanding that your business success and your personal well-being aren't separate things. They're deeply connected. You can't build something sustainable if you're running on empty.
What This Means for You
Starting now, Carrie will be leading our weekly coaching calls and these aren't going to be your typical "rah-rah" sessions that leave you pumped for an hour and then back to square one.
These calls are where the magic happens:
Real conversations about the challenges you're actually facing, not generic business advice that doesn't apply to your world.
Practical strategies you can implement right away, whether you're struggling with pricing, team management, client retention, or just finding time to breathe.
Community connection with other beauty professionals who are on the same journey, celebrating the wins and supporting each other through the tough stuff.
Accountability and momentum to help you move forward on the goals that matter most, one week at a time.
Your Invitation
Whether you're just starting out, scaling up, or somewhere in the messy middle of building your dream business, Carrie is here for you. She's seen it all, coached through it all, and she's ready to help you navigate whatever comes next.
The SOLO community has always been about supporting each other as we build businesses and lives we're proud of. With Carrie leading our weekly coaching, that support just got a whole lot stronger.
So here's my challenge to you: Show up. Join the next call. Bring your questions, your struggles, your wins, and your real self. This is your community, and Carrie is here to help you make the most of it.
We can't wait to see you there.
